Start with the business

We begin with your offer, audience and the action you want visitors to take. That gives the site a useful structure before visual design begins. Your homepage needs to establish relevance quickly; your service pages need to answer the questions that help a buyer choose.

Make the design feel unmistakably yours

Typography, colour, imagery and layout work together to express your business. We design desktop and mobile experiences together, so the important information and contact actions remain clear on a smaller screen. The aim is a memorable website that is easy to use.

Choose an editing setup you can live with

Some businesses need a CMS for frequent changes. Others need a fast, straightforward site with occasional updates. We recommend the platform around your content and maintenance requirements, then agree which parts your team will edit and which need developer support.

Give every important page a purpose

We plan navigation, page titles, internal links and useful page content as part of the build. Enquiry forms and booking tools are selected around your workflow. Analytics can measure completed enquiries, while a lead review tells you whether those enquiries are useful.

Know what happens after launch

Before handover, we check the agreed pages, responsive layouts, contact journey and technical setup. Your proposal sets out the source or account ownership, access, documentation and support scope. Hosting, domain renewal and ongoing changes are explained separately.